This paper aims to provide information on Halal Certification and its impact in the business growth of food industry in Malaysia. Halal industry in Malaysia has grown rapidly in recent years. It has gained interest from consumers and industry players that have chosen Halal certification as an indicator of good practice in food industry in Malaysia. Apart from the concern of Halal certification from religious view, safety and hygiene, it is also important to find the relation of Halal certification and its impact to business growth. The method used in this conceptual study is derived from literature review in the form of related articles, journals, proceedings, and books. There is variety of benefits that Halal certification provides. Among widely discussed areas are in safety and hygiene, attractions to Muslim tourists, attracts more consumers, better market signals and business expansions. This paper is hoped to contribute to better understanding of current situation that Halal certification can help industry players to grow their businesses. Further study on this matter is suggested in order to gain more accurate and detailed information on the situation.
Business growth, Halal, Halal certification, Islamic practice.
The authors are with Universiti Sains Islam Malaysia, Negeri Sembilan, Malaysia (e-mail: firstname.lastname@example.org, email@example.com, firstname.lastname@example.org).
Asnidar Hanim Yusuf, Syadiyah Abdul Shukor, and Ummi Salwa Ahmad Bustamam, "
Halal Certification vs Business Growth of Food Industry in Malaysia," Journal of Economics, Business and Management vol. 4, no. 3, pp.