• ISSN: 2301-3567 (Print), 2972-3981 (Online)
    • Abbreviated Title: J. Econ. Bus. Manag.
    • Frequency: Quarterly
    • DOI: 10.18178/JOEBM
    • Editor-in-Chief: Prof. Eunjin Hwang
    • Executive Editor: Ms. Fiona Chu
    • Abstracting/ Indexing:  CNKI, Google Scholar, Electronic Journals Library, Crossref, Ulrich's Periodicals Directory, MESLibrary, etc.
    • E-mail: joebm.editor@gmail.com
JOEBM 2019 Vol.7(2): 70-76 ISSN: 2301-3567
DOI: 10.18178/joebm.2019.7.2.584

Characteristics of Women Entrepreneurs (Study of Vegetable Traders in Bengkayang District, West Kalimantan Province - Indonesia)

Shanti Veronica Siahaan and Rissa Ayustia

Abstract—This study aims to find the characteristics of women entrepreneurs who have the small-scale business, especially women vegetable traders in traditional markets in Bengkayang sub-district, Bengkayang district, West Kalimantan. This study uses a phenomenological qualitative approach and participants were selected using the purposeful sampling method. Observation and in-depth interview had done for data collection. The findings in this study are the five main characteristics of female vegetable traders who are succeeding as the backbone of their family economy, those are initiatives to utilize the availability of business capital, responsible for unsecured cooperation with suppliers, realistic to sales target, creatively attract buyers, and diligently work to increase income from other small businesses.

Index Terms—Small-scale business, characteristics of women entrepreneurs, women vegetable traders, success.

Shanti Veronica Siahaan is with the STIM Shanti Bhuana, Indonesia (e-mail: siahaan.shanti@shantibhuana.ac.id).


Cite:Shanti Veronica Siahaan and Rissa Ayustia, "Characteristics of Women Entrepreneurs (Study of Vegetable Traders in Bengkayang District, West Kalimantan Province - Indonesia)," Journal of Economics, Business and Management vol. 7, no. 2, pp. 70-76, 2019.

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