Abstract—The purposes of the research were to:1) evaluate
the potential of existing Halal tourist places and to rank them; 2)
examine (current) Halal tourism management practices in the
Andaman Sea coast of Thailand catering for travelers from
Muslim countries and; 3) propose feasible guidelines on Halal
tourism management in this area. The sample groups were
government officers working in the tourism-related sections,
administrators in the sub-district administrative organization
offices in the provinces along the Andaman Sea coast,
community leaders, tour guides, officers of the provincial offices
of the Islamic Council in the Andaman Sea coast, Muslim
tourists from Muslim countries and officers of the Central
Islamic Council of Thailand. The research instruments included
a questionnaire, observations and focus group discussions. The
findings suggests that Halal tourism operators must provide
prayer rooms for Muslim tourists as well as the direction signs
to the mosque either in English or Arabic, separate restrooms
for men and women. In addition, Halal restaurants should be
provided in tourist attraction areas.
Index Terms—Guidelines on Halal tourism, Halal tourism
management, Andaman Sea Coast of Thailand.
Oraphan Chanin is with the Rajamangala University of Technology
Srivijaya, Thailand (e-mail: or_chanin@yahoo.com).
Piangpis Sriprasert is with the Nakhon Si Thammarat Rajabhat University,
Thailand.
Hamzah Abd Rahman and Mohd Sobri Don are with the University Utara
Malaysia, Kedah, Malaysia.
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Cite: Oraphan Chanin, Piangpis Sriprasert, Hamzah Abd Rahman, and Mohd Sobri Don, "Guidelines on Halal Tourism Management in the Andaman
Sea Coast of Thailand," Journal of Economics, Business and Management vol. 3, no. 8, pp. 791-794, 2015.